Bourbon bottle with custom label

Custom Whiskey Labels

Mammoth Distilling
Traverse City, MI

Custom Whiskey Labels

When you make premium spirits, you need a label that makes a stunning first impression. High-quality whiskey labels play a pivotal role in communicating the quality and character of your spirits. That’s why Blue Label Packaging Co. works closely with craft distilleries to print the premium whiskey labels their products deserve.

Blue Label is a full-service digital printing company that creates award-winning whiskey labels for distilleries of all sizes. No matter whether you’re an established business or an up-and-coming distillery, we are dedicated to delivering a concierge printing experience that provides you with the perfect labels that raise your spirits.

Order Online Request a Quote Get a Sample Pack

Product Options

Wide Variety of Label Shapes and Sizes

Wide Variety of Label Shapes and Sizes

Our whiskey labels are designed to fit a wide range of bottle shapes and sizes, from the classic 750ml and 1-liter glass bottles to the smaller 375ml flasks and even custom decanters.
Label Durability

Label Durability

Our whiskey labels are crafted from premium, waterproof materials that resist fading, peeling, and smudging so that they remain pristine from shipping to shelf.
Wide Range of Materials and Finishes

Wide Range of Materials and Finishes

We offer multiple label materials such as textured papers and premium films that capture consumers’ attention. Plus, decorative print protection like lamination and varnishes enhance your whiskey bottle labels and defend against scratches, stains, and other damage.
Cost-Effective, High-Quality Printing

Cost-Effective, High-Quality Printing

Our HP Indigo digital printing presses allow us to cut out expensive plate costs and extra setup fees, meaning we can deliver custom whiskey bottle labels in a quicker, more cost-effective way than traditional printing. Plus we can color match for up to 98% of pantones to ensure brand consistency for all your spirits.
| 04

See Our Work

| 12

Why Blue Label

Fast Production

We pride ourselves on speedy production and shipping times, producing your printed labels in 5 business days or less*.

Quotes in 24 Hours

Blue Label Packaging sets the bar for responsive service, providing customized quotes for custom label printing jobs in less than 24 hours.

Label Expertise

Our label experts are involved in every step of the process, from helping you choose the perfect label materials to monitoring your custom label projects through all steps of the production process. 

No Minimum Order Quantities

Because we work with businesses of every size, we require no minimum order quantity. Get the exact number of labels you need.

Ordering Process

| 03
1. Get a Quote

1. Get a Quote

Get a Quote

You’ll get a quote in less than 24 hours. No unnecessary costs, just competitive prices.

2. Proofing

2. Proofing

Proofing

Review online proofs of your custom designed labels for quick and easy approval.

3. Print & Ship

3. Print & Ship

Turnaround Time

No expensive plates or time-consuming setup. Get standard labels in just 5 business days*.

Frequently Asked Questions

We’ve produced custom labels for whiskey makers of all sizes, from new distilleries just getting started to established whiskey business brands distributed nationally. Some of our whiskey label clients include small-batch bourbon makers as well as distilleries focused on premium single malt scotch and even high-end Tennessee spirits. View samples of custom labels we’ve printed for craft whiskey, bourbon, and scotch makers of all types in our portfolio.

We create labels suited to accentuate popular bottle styles as well as uniquely shaped decanters and custom containers. Whether you use a classic 750mL spirit bottle, specially-sized bottles favored by micro distilleries, or custom etched glassware, our labels can be adapted for any bottled product. For uniquely shaped bottles like bespoke glass carafes, we precision die-cut labels to align perfectly with distinctive silhouettes. And we can produce labels for multiple SKUs or sampler packs containing an assortment of different whiskey bottle shapes and dimensions.

We offer specialty decorative capabilities that turn your whisky bottle label into a visual spectacle, including:

    • Embossing and debossing – Add texture that people can both see and feel.
    • Hot foil stamping – Create a multifaceted design that pack a visual punch and deliver a premium look to your label.
    • Spot varnishing – Highlight key aspects of your design with gloss, satin, soft-touch protective coatings.
    • High build screen printing – Apply a special resin that cures under UV light and creates a high-gloss layer that customers can see and feel.

We offer shipping through several vendors like UPS, Fedex, and USPS. Ground, Next-Day, 2-Day, 3-Day, and custom freight options. 

Our preferred file formats are Adobe Illustrator or High-Resolution PDF.  You can view our complete artwork file standards checklist here.

Before printing your custom bbq sauce labels, we will provide a digital proof via email for your approval. This allows you to review your label, confirming details like positioning, color accuracy, text legibility, and more, prior to full production. We are committed to ensuring your complete satisfaction through this streamlined proofing process.

While Blue Label Packaging does not directly offer label design services, we do have resources to help with your custom label design needs. We maintain a directory of Blue Label Approved designers who specialize in label design and understand the unique requirements and technical details involved. We also showcase a gallery of label designs for inspiration.

Our printers are capable of matching up to 97% of the full color spectrum, allowing us to achieve precise color reproduction for your beer labels. We use advanced CMYK printing to produce an extensive gamut of colors. For designs requiring an expanded range, we also print using WOVG ink sets which add white, orange, violet and green.

Our top-of-the-line color management program and processes ensure we hit the correct hues, tints and shades. We color calibrate and profile all of our presses so your unique color palettes and gradations print true to your vision.

*standard labels are printed within 5 days after artwork approval