What You Need to Consider When Investing in Keg Collars
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Whether you sell jewelry, health and beauty supplies, or any other homemade goods, custom labels can help give your products an edge over other sellers both before you sell them and after your customer receives their order. Here’s a quick rundown of some the advantages of high quality, custom labels for your products.
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However, you shouldn’t settle for just any digital label printing company. Some research and pointed questions can help you find the right label printing company for your business. To help your search, here are six key questions to ask a potential printing partner to gauge if they have the right blend of capabilities and customer service for your company.
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Variable data printing allows businesses to customize and personalize their labels through digital printing. Back in 2013, Coca-Cola started a personalized brand campaign in which it printed “nearly 800 million personalized bottle labels for the campaign, using more than 10,000 names, in more than 10 languages and five alphabets.” In 2016, Diet Coke launched the “It’s Mine” campaign, in which every single 12-ounce glass bottle label featured a different design.
While Coca-Cola had a lot of success with their campaigns, you don’t need to be a massive company to leverage the benefits of variable data printing. All it takes are a few ideas and a digital printing company with the technology to make it happen.
Of course, great designs don’t automatically translate into a great spirits labels for distilleries. There are many parts of the bottle label printing process that can factor into the end result, whether it’s a special printing capability or a challenge with the bottle itself. Here are a few factors you should consider when your distillery needs a new bottle label.
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There are many different factors that can help you determine which type of adhesive would be best for your pressure sensitive labels, such as environmental and material concerns. Here are some things you should consider when choosing which adhesive would be best-suited for your label’s needs.
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When people think about labels, they often consider what goes on the front. A great label design is critical, but it won’t do much good without a good adhesive on the back.
Types of adhesives for pressure sensitive labels are generally soft, viscous substances that are sticky to the touch. As you’d expect, these adhesives are applied to a surface—in this instance, a label material (paper, polypropelene, vinyl, etc.)—which will then adhere to the surface after pressure is applied, causing the label to stick to its intended container.
There are a variety of factors that can differentiate label adhesives. These include what it’s made of, how it’s applied, and if it’s permanent or removable.
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Zeroing in on the right number of labels for your business instead of over-ordering can provide you with several attractive benefits. Here are three ways that picking and choosing your order size through a digital label printing company can make sense for your business.
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