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10 Beautiful Label Designs and the Designers Behind Them

Beer labels, crowler cans, and wine bottles, oh my! Standing out amongst the competition is an art in itself. Conveying your brand’s message while grabbing your consumer’s attention can be tricky. Specialties like hot foil stamping and embossing certainly catch the eye, but nothing competes with an amazing original design combined with quality label printing. Check out some of our favorites below.
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3 Traits of Great Beer Bottle Labels

There are a lot of ways to design great beer bottle labels. Label designs in craft brewing are much like the beers themselves, innovative, eccentric, bold, and endlessly original. In our line of work, we happen to encounter a lot of great custom beer labels; this article talks about three things that a lot of great labels have in common.

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The Architecture of a Custom Label

As an architecture enthusiast, I spend a lot of time reading and thinking about buildings. And, over time, I’ve come to understand that a well-designed custom label is like a great work of architecture. Every single aspect of its design works towards the same goal, and the pieces come together to create a whole much greater than the sum of the parts. So how does your package become the Falling Water of digital labels? How can you become the le Corbusier of labeling design? Well, I’ve developed this four-step framework that can, perhaps, help you create your masterpiece.

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Go Digital & Go Green: The Environmental Benefits of Digital Labels

If you’re considering digital printing for your custom labels, you’re probably looking for a high quality, reliable, and cost-effective solution. But have you considered the environmental benefits?

Digitally printed labels have changed the printing industry a great deal over the years. Specifically, they’ve introduced a more eco-friendly method of printing. By choosing to go digital with your product labels, you’re also choosing to go green because of the environmental benefits that go hand-in-hand.

So, what exactly are those environmental benefits?

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Digital Printing and Label Inventory Management

Inventory management is tough. There are plenty of business service firms out there that would have you believe they can solve your inventory problems, from ERP software, to consultants, to RFID tracking, but the reality is that inventory problems can’t be ‘solved.’ There will always be a tradeoff between keeping too much on hand so you never run out, which increases the chance of spoilage or obsolescence, or you’ll keep too little on hand, increasing the chance of stock outs and unmet demand. This is inventory management’s inherent tradeoff, and every business owner has to make the tough choice of what risk he or she prefers. As printers, we can’t solve your inventory problems for you, but we can make the decision easier. Digital print production allows printers to tailor a label and packaging solution to meet your unique inventory needs. Here is a broad overview of how digital printing makes inventory management easier.

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Five Common Label Mistakes

Label design isn’t easy. There’s no question about it, some projects are more complex than others, but every project is complex and requires attention to detail. A reliable and experienced printer will definitely reduce the likelihood of making a mistake, but even the best printer can’t spot every mistake. We’ve compiled a list of five common label mistakes, what causes them, and how they can be prevented. Hopefully this makes your life a little easier.

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Selecting a Substrate

Selecting a substrate (or face stock) for your product label may not be as simple as you think. There are thousands of combinations of face stocks and adhesives out there and choosing the right one could be critical to your label’s performance. Here are a few things you need to consider before ordering your labels: application, performance, aesthetic and cost. Listed below are some questions that should help you decide what substrate you need to get the most out of your label. (more…)