Why Embossed Labels Are a Game Changer

Give your product a finely crafted, premium flair with custom embossed labels from Blue Label Packaging. Our HP Indigo WS6600 and WS6800 digital presses allow us to print the highest quality labels in the industry without sluggish turn around times. Our top of the line ABG finishing lines allow us to add hot foil stamping, spot varnishes, and, of course, embossing. So why is embossing with Blue Label such a game changer? Let us explain.
(more…)

Unique Beer Labels That Stand Out from the Competition

When it comes to beer, everyone has a favorite. But what does it take for you to step out of your norm and try something new? A recommendation from a friend? A discounted price? Science says it’s all in the label. In fact, there is a heavy correlation between your fixation duration and product selection when it comes to beer. So how do you make your label stand out? That’s where Blue Label comes in.

(more…)

What it Takes to Create a Custom Product Label

Whether it be labels for beer, ejuice or salsa, producing a custom product label is a complex process. From file errors to material mistakes to winding the labels the wrong direction, each project requires an extreme attention to detail. Blue Label’s process ensures your satisfaction the first time. We are dedicated to doing the job right, and doing it fast. Here’s a behind the scenes look at the steps required to efficiently produce high quality custom labels.

(more…)

How to Choose the Right Digital Label Printer for Your Brand

Before a label can be produced, before it can be priced, and before the artwork is drawn, it has to be designed. What does that mean? It means the correct materials must be selected. It means the shape of the label has to be determined, options like hot foil stamping and embossing have to be evaluated, and a slew of other decisions must be made. At first it seems overwhelming, and it is. There are a myriad of options when it comes to labeling your product, nevermind deciding on the packaging format in general. So how do you evaluate your options? How can you be sure you’re getting the best possible bang for your buck? Make sure you have the right digital printer.

(more…)

The World’s Most Enticing Food and Beverage Labels

Your appetite for a certain food or drink probably starts before you even smell or taste it. A high quality, well-designed label can make that product as irresistible to the eyes as it is to the mouth. So what goes into great drink labels and food packaging design? We’ve compiled some of the most enticing product label examples of the custom food and beverage labels we’ve printed to help answer that.

(more…)

The Top 5 Reasons to Find Your Custom Labels Online

When it comes to your product’s labels, quality comes first. So while digital printing tends to be less expensive than the offset or traditional printing for small to mid-sized projects, that does not necessarily mean digital is “cheaper”. Can you really “afford” to execute the entire label making and printing process digitally? Absolutely. In fact, it will pay off.
(more…)

10 Beautiful Label Designs and the Designers Behind Them

Beer labels, crowler cans, and wine bottles, oh my! Standing out amongst the competition is an art in itself. Conveying your brand’s message while grabbing your consumer’s attention can be tricky. Specialties like hot foil stamping and embossing certainly catch the eye, but nothing competes with an amazing original design combined with quality label printing. Check out some of our favorites below.
(more…)

DIY e-juice Label Printing vs. Professional e-liquid Labels

You crafted high-quality e-juice flavors. You created a memorable brand. Now, you need to label your e-liquid bottles.

There are two ways to print e-liquid labels. You could try to print them at home, or you could trust a professional e-juice label printer. At first glance, DIY e-juice label printing may seem more cost-effective than professional e-liquid label printing… but is it really?

Let’s compare the costs.

(more…)

The Joy of Sample Printing

When it comes to getting your product to the market, you’ve got to move fast. Materials have been paid for, distribution deals have been negotiated, and customers are waiting. Once you’ve selected your packaging containers and designed artwork for your labels, the last thing on your list is calling up your label printer and placing your order. Technically that’s true, once you’ve designed the label and picked out your materials you could go ahead and buy all the labels you’ll need, but there is one last thing that could make your life a lot easier: getting a printed proof prior to finalizing the order. When launching a new product, waiting a couple of days and paying a few extra bucks is probably the last thing on your mind, but there are a few good reasons you should.

(more…)

Ed #16: Digital Printing Possibilities

One day not so long ago, we received a phone call out of the blue from NewPage Corporation. We didn’t know too much about NewPage, but we quickly learned that they are the largest producer of printing and specialty papers in North America. Why were they interested in us? Well it turns out they were working on a new edition of the design magazine they publish, Ed, and it is focusing on advantages of digital printing. Needless to say, we were intrigued.

(more…)