a bottle of rum with custom labels

Rum Labels

Muddy River Distillery
Mt. Holly, NC

Rum Labels

A good rum demands attention. Your rum bottles need to command attention on shelves, behind bars, and online. That’s why Blue Label works distilleries to print premium rum bottle labels that showcase their quality spirits.

White, dark, spiced, or gold, every bottle or rum needs to stand out from the competition. Blue Label is an award-winning, full-service digital printing company that excels at printing stunning, eye-catching spirits labels. We’ve earned a reputation for creating custom bottle labels for distilleries of all sizes, and we can ensure that your rum labels tell your story and attract attention.

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Rum drink in glass

Elevate Your Rum Labels with Blue Label

The perfect custom rum bottle label needs to accomplish several goals.

  • Attract attention in a world where people take seconds to latch onto a product.
  • Convey the quality of your product and give your rum a premium look and feel.
  • Showcase your brand and make people remember your products.

As a trusted printing partner for distilleries, Blue Label understands just how hard it is to make that all-important impact to not only separate your rum from the pack, but also stay in the minds (and home bars) of customers. That’s why we’ve invested in the tools, techniques, and talent to elevate your rum label design.

Every rum label we print is custom built from the base on up with our state-of-the-art HP Indigo digital printing presses and special finishing equipment. This digital printing process allows us to print stunning, durable bottle labels without the need for expensive plate costs, material waste, and extra setup fees. Simply put, we can print premium-quality labels quickly and more cost-effectively than traditional printing practices.

Another key advantage of working with Blue Label is our extensive team of label printing experts. Every label poses new opportunities and challenges, from specific design criteria to application processes. Our team provides a tailored, concierge experience for every client, meaning that we’ll identify the best, most cost-effective way to enhance and protect your rum bottle labels. This process includes utilizing the following printing resources and capabilities to maximize the look and performance of your labels.

  • Material selection – Choose from several types of label materials. These options include adding elegance through textured papers, highlighting your spirits with clear films, and other stunning substrate options.
  • Label decorations – Amplify your design and add to the perceived quality of your product through a variety of decorative techniques.
    • Embossing and debossing – Press a special design into your label to leave a pattern customers can both see and feel.
    • Hot foil stamping – Leave a metallic, holographic, and another type of specialty foil imprint to highlight a particular part of your packaging.
    • Spot varnishing – Add a gloss, satin, soft-touch, coating to showcase and protect specific parts of your design.
    • High build screen printing – Layer high-gloss ink on top of your label to build an elegant, three-dimensional pattern on your design.
  • Color consistency – Match up to 98% of pantone colors to ensure brand consistency across all your products.
  • Print protection – Defend your label design with laminates and varnishes that both protect against scratches, stains, and other damage.

See Our Work

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Why Blue Label

Fast Production

We pride ourselves on speedy production and shipping times, producing your printed labels in 5 business days or less*.

Quotes in 24 Hours

Blue Label Packaging sets the bar for responsive service, providing customized quotes for custom label printing jobs in less than 24 hours.

Label Expertise

Our label experts are involved in every step of the process, from helping you choose the perfect label materials to monitoring your custom label projects through all steps of the production process. 

No Minimum Order Quantities

Because we work with businesses of every size, we require no minimum order quantity. Get the exact number of labels you need.

Ordering Process

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1. Get a Quote

1. Get a Quote

Get a Quote

You’ll get a quote in less than 24 hours. No unnecessary costs, just competitive prices.

2. Proofing

2. Proofing

Proofing

Review online proofs of your custom designed labels for quick and easy approval.

3. Print & Ship

3. Print & Ship

Turnaround Time

No expensive plates or time-consuming setup. Get standard labels in just 5 business days*.

Frequently Asked Questions

We offer shipping through several vendors like UPS, Fedex, and USPS. Ground, Next-Day, 2-Day, 3-Day, and custom freight options. 

Our preferred file formats are Adobe Illustrator or High-Resolution PDF.  You can view our complete artwork file standards checklist here.

Before printing your custom rum labels, we will provide a digital proof via email for your approval. This allows you to review your label, confirming details like positioning, color accuracy, text legibility, and more, prior to full production. We are committed to ensuring your complete satisfaction through this streamlined proofing process.

While Blue Label Packaging does not directly offer label design services, we do have resources to help with your custom label design needs. We maintain a directory of Blue Label Approved designers who specialize in label design and understand the unique requirements and technical details involved. We also showcase a gallery of label designs for inspiration.

Our printers are capable of matching up to 97% of the full color spectrum, allowing us to achieve precise color reproduction for your beer labels. We use advanced CMYK printing to produce an extensive gamut of colors. For designs requiring an expanded range, we also print using WOVG ink sets which add white, orange, violet and green.

Our top-of-the-line color management program and processes ensure we hit the correct hues, tints and shades. We color calibrate and profile all of our presses so your unique color palettes and gradations print true to your vision.

*standard labels are printed within 5 days after artwork approval